What is your favorite smell?
A: I love sunshine aroma. The scent is very refreshing and just a quick sniff can brighten me up.

Any special perfume you wish to create?
A: I believe perfume is a language so I hope to create a series of perfumes that represent intimate languages. For example, family members haven’t seen each other for a long time but when they have reunion, they do not need to say a word but smell the particular perfume and they can decode that fragrance as “I miss you”.

A: Art is a form of expression. Every art piece embodies an emotion of the artist to inspire and evoke the feelings of the viewers. Perfume is definitely an art with a fascinating story behind. Every bottle requires prowess and exceptional craftsmanship to create, especially the bottle design often illustrates the artistic and aesthetic splendor.

A: New World CLUB is like a bespoke artisanal lifestyle to me, so I believe a luxurious and rare scent can symbolize the distinctive character of the CLUB and lead us to certain delightful and soothing imaginations.

A: Your choice of scent can always reflect your personality. Creating your bespoke perfume makes you learn more about yourself. First, you have to explore different smells and find out what type of smell you fancy, for example, is it the floral scent?

Perfume is made of scented ingredients and solvent. Follow the guideline of perfume artisan and apply the right amount of drops for the top note, middle note and base note. The notes unfold over time, with the initial impression of the top note that usually last about five to ten minutes. The top note dissipates and this leads to a deeper middle note, which is the main theme of the perfume. The base note gradually appears as the final stage and lingers the longest. It is often the fragrance that creates a memory in your mind.

Even if you and your friends pick the same scented ingredients, with different amount of drops, the perfume you create will perform differently.